The SheEO Agency partnered with Fiona & Jac to design and develop a fully customised Shopify website that could support both their bespoke and ready-to-wear offerings. We created a digital experience that showcased their craftsmanship, simplified customer pathways for both custom and off-the-shelf pieces, and elevated the overall brand presence. We also supported foundational digital strategy — ensuring their new platform would support future growth, marketing, and product expansion.
Fiona & Jac moved from a largely referral-based business to a polished, high-converting digital presence that now supports online shopping, brand storytelling, and future marketing campaigns. Their new website reflects the quality of their work, streamlines customer enquiries, and opens the door to new audiences beyond Facebook and word of mouth — allowing their jewellery to reach customers near and far with ease.
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Fiona & Jac are evolving from a well-loved, locally known jeweller into a brand with the foundations to grow well beyond their existing audience.
This transformation is not just about having a beautiful website — it’s about creating a scalable business model that can support future growth into new regions, while maintaining the heart and story of their brand. -
UX and UI
Web Design
Web Development
Marketing Strategy
Ongoing Technical Support
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Whether you're expanding your range, refining your systems, or stepping into the next stage of growth — we’re here to guide you. Let’s build something you’re proud to show off.